Launch of a new tool / product
Bring your innovation to market with a memorable launch
To be set around Go-to-market / deployment
What is the "New tool/product launch" challenge?
The launch of a new tool or product is a decisive moment for any company.
At OuiLive, we work with you to make this event a resounding success. Our team of marketing and communications experts will help you design an impactful Go-to-Market strategy, create engaging content and orchestrate memorable events that will ensure maximum visibility for your innovation.
From communications planning to marketing materials and logistics organization, we take charge of every stage to ensure that your launch generates the enthusiasm and commercial results you're looking for.
Key figures
A successful launch is based on hard data. These figures illustrate the importance of a well-orchestrated strategy to maximize your new product's impact on the market.
94%
of launches achieving their commercial objectives had a well-defined multi-channel communication strategy
35%
of additional qualified leads for companies that invest in a professional launch event
63%
of consumers are more likely to buy a product after seeing an interactive demonstration at its launch
No data was found
Turnkey challenges
Sophie Martins
The 'Launch a new tool / product' challenge exceeded all our expectations. The combination of marketing expertise and engaging animations gave exceptional visibility to our new platform. Six months on, we're still reaping the rewards of this perfectly orchestrated launch.
I'm committed to turning my innovation into a commercial success
Une plateforme conçue pour engage vos équipes par le jeu
OuiLive s’adapte à tous vos objectifs : formation, onboarding, performance commerciale, bien-être, engagement sociétal ou cohésion.
Découvrez nos 6 univers de jeux pour fédérer vos collaborateurs autour d’expériences ludiques, interactives et motivantes.
Learning - Formation
Se former autrement, par le jeu.
Sales - Vente
Stimuler la performance et les réussites.
Impact - RSE
Agir ensemble pour un monde plus durable.
Health - QVT
Cultiver le bien-être et les bons réflexes.
Welcome - Onboarding
Renforcer vos valeurs et l’intégration.
Fun - Cohésion
Créer du lien avec légèreté et convivialité.
Frequently asked questions
Any questions? Dive into our clear answers and discover how our connected challenges are transforming the daily lives of over 250 companies.
What types of events do you offer for product launches?
We design different formats according to your objectives and target audience: press conferences, webinars, live demonstrations, hybrid events, augmented reality launches... Each format is customized to maximize the impact of your product with your priority audience.
How do you measure the success of a launch?
We work with you to define precise KPIs in advance (participation rates, engagement on social networks, press coverage, leads generated, first sales...) and set up analysis tools to measure these indicators in real time and post-event.
What's the ideal timeframe for preparing a major launch?
For an optimal launch, we recommend that you start preparing 3 to 6 months before the planned date. This allows you to develop a solid strategy, create quality content and effectively mobilize your partners and influencers.
Do you offer post-launch support?
Absolutely! Our offer includes follow-up during the first month following the launch, with analysis of spin-offs, strategic adjustments if necessary, and recommendations for capitalizing on the momentum created.
