Startup: how to organize an event for employees?

Determine the event's objective

To successfully organize your corporate event, it's essential to carefully determine its objective.

Does the event aim to strengthen relations between your employees?

Is the aim to share company information with your employees? By clearly defining the objective of the event, you'll be able to plan the content and activities that will be offered to participants.

The budget question

Defining a realistic budget is a crucial step when it comes to financing an event.

The bigger your event, the bigger your budget. That's why it's important to take into account all the costs involved in organizing the event. Don't hesitate to involve people with experience in the field if the situation calls for it. I

t's not uncommon for event organizers to forget to take into account certain details in the excitement of the event, which can end up weighing on the budget and even jeopardizing the entire organization. It's advisable to call on companies specialized in organizing corporate events to benefit from their experience in the field.

Finally, if you don't have an unlimited budget, it's possible to use consumer credit to finance your corporate event. However, it is advisable to find out about the repayment terms and interest rates before committing yourself.

Retro planning

Contrary to what you might think, when organizing a large-scale event, it's better to assign specific roles to certain people than to organize the event "all together". It's vital to choose someone to make the decisions, guide the discussions and make the final decision when the situation calls for it.

This facilitates exchanges and avoids wasting time on details that could delay the organization. Indeed, when a member of staff knows he or she is in charge of part of a project, he or she does everything possible to avoid being responsible for any failure.

Choosing the right date for your event

Defining the perfect date for your event is important, as it will have to suit the majority of participants. It's a good idea to avoid dates that could cause scheduling conflicts, such as school vacations or important events that could interfere with yours.

In addition, the date you choose must take into account the weather, so that it doesn't spoil your event. Finally, you need to give participants enough time to organize their schedules. It's also a good idea to provide event participants with a detailed schedule, so that they know exactly what to expect.

This goes without saying, but the venue must also be chosen with care. It must be easily accessible, whatever the means of locomotion chosen by participants. It's also important to choose a venue that's large enough to accommodate all participants. Last but not least, don't forget to take care of the equipment required for the presentation and smooth running of your event.

Prepare a communication plan

Setting up a marketing plan is an excellent way of informing your employees about your event. Depending on your objectives, your marketing plan can include the use of social networks, emailing or local media.

It's often forgotten, but the success of an event depends to a considerable extent on the communication strategy put in place. If it's effective, it's possible to attract a maximum number of participants; if it's not, it can ruin your event.