Why choose e-learning for your training courses?

What is e-learning?

E-learning is a 100% online learning technique organized into modules or sessions. E-learning training can take a number of different forms:

• Be synchronous or asynchronous ;
• Presented in a short format, this is known as microlearning;
• Adapting to tablets and smartphones: mobile learning;
• Be based on real-life professional situations: this is known as a serious game.

What are the advantages of e-learning for companies?

E-learning offers flexibility to learners

If employees and managers resist training, it's often because they don't have enough time. E-learning helps to overcome this barrier.

With this pedagogical format, learners have free access to training content. In other words, they can train from anywhere, at any time. Distance learning allows them to organize themselves as they see fit, and gives them a sense of responsibility. They go at their own pace, choosing the training days and modules that interest them, as well as the ideal conditions for developing their knowledge and skills.

Reduced budget costs

By choosing 100% e-learning, you save the cost of travel, accommodation and room hire. The only expense is the cost of storing the training. 

Keeping learners engaged

When e-learning takes the form of training modules to be read, viewed or listened to, the learner is in a passive position. The risk is to lose their attention. To keep them engaged and active, you can build a course that includes fun learning stages: a quiz at the end of each module, a knowledge test, a virtual simulation...

Another plus: learners can track their progress on the online platform. At a glance, they know where they are in the course and what has already been done.  

When should e-learning be used?

Update your business knowledge

E-learning is an ideal format for updating skills and integrating theoretical knowledge. For example, employment law is a sector that changes regularly. Employees who, by the nature of their job, need to keep abreast of new regulations can take one or more modules on the latest legal developments.

Promote information and knowledge about the company's services and products

Have you just released a new commercial offer? Is a new product feature coming online next month? If so, your sales and marketing & communications teams will need to be informed and trained on these new features.

With e-learning, the possibilities are numerous: online product demo, test use of the new functionality, information videos and quizzes on the new commercial offering....

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Example: to hone sales teams' skills in product placement and in-depth knowledge of the company's brands, Pernod Ricard decided to innovate by initiating the "Genies in the Bottles" challenge. Supported by the OuiLive team in the strategic planning of the event and the operational implementation, Pernod Ricard deployed this challenge over a month and in 3 languages (English, Greek and Hebrew)! On the program? Interactive modules including quizzes, surveys, photo and video challenges. 

Is gamification the most effective e-learning approach to training?

In vocational training, gamification consists of integrating gaming techniques into the training course, such as challenges, interaction and feedback.

A number of studies and theories, including Edgar Dale's famous learning cone, show that when information is transmitted passively (conference, lecture), learners retain only 5% of the information. This figure rises to 50% when they learn by sharing experiences, and to 75% with a hands-on approach (Source: " The Learning Pyramid," National Training Laboratories, 2000).

At OuiLive, games are at the heart of our solution. We offer an all-in-one HR gamification platform, 100% customized to meet your needs in the field. Our challenges are designed to share knowledge and promote information, products or services in a fun and entertaining way.

Want to know more? Get your demo now!

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